Cosmetics are made up of a
variety of chemical substances taken from either natural or manufactured
sources. Cosmetics serve a variety of functions. Cleanse and protect the body
or skin with those developed for personal care and skin care. Cosmetics have
been around for at least 7,000 years and are found in practically every
civilization on the planet. The ancient Egyptians were the first to employ
prototype cosmetics. There are hundreds of makeup brands around the world, but
only a few are well-known, such as those owned by major artists or those that
have been proven to provide high-quality products. We have several small and
local brands in our country that offer high-quality products that you may love.
Products that are both affordable and easily accessible. Our purchases from
them may benefit both of us, so let's get glammed up locally!
You
see, local brands have several significant advantages compared to global
cosmetic brands, giving you all the more reasons to purchase local brands.
Firstly, according to SendPulse Reviews and Ratings, local brands are better
because, “It’s easier for local brands to analyze their consumers’ needs”.
Wherein by reference, local cosmetic brands have more opportunities to discover
their potential clients’ needs, preferences, and what their competitors lack.
This allows them to meet their customers’ needs every single time. Let’s take
for instance, the Philippine local cosmetic brand Happy Skin. As the founder of
Happy Skin, Mrs. Jacqe Yuengtian-Gutierrez stated, “Happy Skin is the first
makeup line that offers an entire range of skin-caring makeup”. We are aware
that global brands don’t entirely encompass all the different skin types that
are present. Moreover, we Filipinas have a rather bit darker and unique complexion
than those women of different country. That’s why some Filipinas find global
brands not suitable for their skin, even scared to use makeup because they feel
that it will harm their skin. However, local cosmetic brands like the Happy
Skin, greatly considers and thinks that good makeup should be easy to use, good
for your skin, and should make you feel more beautiful. Whereas the founder,
Mrs. Jacqe further stated that she is a firm believer in good skincare and
doesn’t like compromising the skin because of the makeup that is used, hence
creating the brand Happy Skin, with the purpose and vision of creating a
make-up line that actually cares for the skin too while giving quality results
from products. Furthermore, it’s just in that, study finds Toxic ‘forever
chemicals’ widespread in top global makeup brands. Wherein researchers find
signs of higher levels of a potentially toxic class of thousands of chemicals
called PFAS (perfluoroalkyl and
polyfluoroalkyl substances), in over half of 231 samples of products including
lipstick, mascara and foundation by top brands. According to Tom Bruton, a
senior scientist with Green Science Policy Institute and one of the study’s
authors that, researchers were also surprised by the high number of products
that contain the dangerous chemical. It is also said that these chemicals are
linked at certain levels to cancer, birth defects, liver disease, thyroid
disease, decreased immunity, hormone disruption, and a range of other serious
health problems.
Ladies,
we don’t really want to risk our lives for such life-threatening products, do
we? That is why it is safer to use local cosmetic brands because it is already
guaranteed that they are much safer and eco-friendly. According to MODERN
PARENTING.ONEMEGA.COM local makeup and skincare brands are better because they
are eco-conscious and their products are mindfully manufactured. For instance,
the cosmetic brand Lana Ph. offers skin care products made with gentle and
cruelty-free ingredients in eco-conscious packaging. They even make glass
bottles with bamboo bottle caps. Furthermore, Ever Bilena also provides their
affordable price point paired with high-quality formulas which make them the
top-of-mind choice for a lot of Pinays to this day. Another is the Happy Skin
again, which is more focused on creating makeup formulated with skin-friendly
pH levels and skin-caring ingredients that strengthens the skin barrier. Lastly
is the VMV Hypoallergenics, wherein it is even deemed as “the safest, most
proven effective care on the planet”, just as its brand name suggests. In
addition, purchasing from local brands are really helpful because it greatly
increases employment.
Filipinas
are picky especially when it comes to faces and skin, they are too conscious
and aware on how and what are they using make ups. Since, our country produces
make ups that are suitable with the skin of one Filipina, we must support local
brands of ours as we buy and use the products. It also shows trust to the
producers of local brands that their products are perfectly fine and there is
no betrayals.
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